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This web site had the following in the site, "Were creating a unique multi-channel shopping experience where twenty-something fashion lovers can network, share ideas, create their own style and of course, shop." We noticed that the web page stated " We sell our own label and other world-renowned brands, give individuals and boutiques the chance to sell, new and pre-worn fashion through our Marketplace channel." It also said " We aim to be the No. 1 online fashion destination for twenty-somethings. Our strategy is to create an engaging experience, be truly global and highly efficient."